Exclusive Features

The Professional Employer Organization for Franchises®, INFINITI HR, increases operational efficiency,

reduces labor costs and mitigates employer liability for franchisors and franchisees of all sizes.

The one true constant in franchising is change. Franchising Today sat down with the leading change agent in the Professional Employer Organization (PEO) industry, Senior Vice President of INFINITI HR Daniel Mormino, to learn how this premium supplier to the International Franchise Association is leading the charge of innovative strategic change in the franchising world. While some people see the world the way it is and ask why; Mormino and his Professional Employer Organization for Franchises® continue to dream things that never were and ask why not. 

Read more: INFINITI HR

Snap Fitness debuts its new 18-minute functional fitness workout that revolutionizes

what it means to go to the gym and offers franchisees greater flexibility.

By Janice Hoppe-Spiers

Snap Fitness is revolutionizing the fitness world by combining all the best elements of a boutique gym that members love – tailored workouts, community and results – and allowing its members to enjoy those benefits on their own schedule. “We understand life is busy. It can be a struggle to get to a fitness class on time, which is why we have revolutionized what it means to go to the gym and reinvented what it means to own a gym,” Director of Marketing Caitlin Tvrdik says. “We offer 24/7 workouts, a variety of training options, tight-knit communities and personal training focused on results.”

Read more: Snap Fitness

EXIT Realty Corp. International is changing the way the real estate profession is viewed by offering its agents,

brokers and regional owners skin in the game and a better work-life balance. 

By Janice Hoppe-Spiers, Knighthouse Media

Steve Morris, EXIT Realty Corp. International’s founder and chairman, revolutionized the real estate industry in 1996 when he developed the EXIT Formula, introducing the concept of single-level residual income to a new market and building a foundation on human potential. “We sell real estate and our assets are the agents,” CEO Tami Bonnell says. “If you get good agents, you do good business, so why shouldn’t we give everyone the opportunity to help grow the business? Residual income is a good thing and with agents as our assets, they can earn income by sponsoring other agents.”

Read more: EXIT Realty Corp. International

Waterstreet developed its modular software system to help field-service franchisors grow.

By Staci Davidson, Managing Editor, Knighthouse Media

The speed of technology evolution is often lightning-fast, but that does not daunt Waterstreet Technology Group Inc. It is happy to evolve the strengths of its solutions, but always with the features and speed required by its franchise clients. About 20 years ago, Waterstreet started by offering a travel franchise a simple file system with permission-based user accounts.

By working alongside its many franchise clients and listening, the company has grown to offer brand management tools, operational management solutions, performance reports, intranet systems and more – all shaped to meet the needs of its customers.

“Our development was very organic,” President and CEO Jeff Dumont explains. “It was very much based on when franchises came to us, saying, ‘we need this, we need that.’ We developed our solution by franchisors for franchisors, and today it includes a diverse set of systems that come in all shapes and sizes. There are very few aspects of franchising that we have yet to experience and address. We are unique in that we offer a tailored solution to each client, using different modules to address things like sales, overall operations, day-to-day operations – it’s a full and complete solution.”

Read more: Waterstreet Technology Group Inc.